Our team

Mike, as the managing and creative director of Copestone, leads a team providing strategic marketing, digital transformation, copywriting and consultancy services for some of the world’s biggest and most successful brands. He is responsible for the strategic and creative direction of our global business and of projects, marketing and new business development. Mike heads our marketing consultancy team and continues to deliver selected strategy, journalism and copywriting projects.

An experienced strategic marketer, business and financial journalist, and award-winning marketing copywriter, Mike has an MA from the University of Oxford and an MBA from AMBA accredited Kent Business School. Mike divides his time between Tenterden, London, and client locations globally.

Eleanor is operations and finance director, with responsibility for HR compliance and corporate governance. With over 20 years’ operations and finance experience in the City of London’s financial sector, she has worked in financial, governance and paralegal roles with leading global financial brands such as Williams and Glyn’s, RBS, Hill Samuel, Eula Bank, Continental Illinois and Bank of America, where she was Vice President emerging markets. Eleanor was previously finance director of boutique management consultancy Forensic Marketing and principal of the No1 Ladies’ Bookkeeping Agency.

Eleanor is based in our head office in Tenterden, Kent (UK). She holds professional banking and bookkeeping qualifications.

An award-winning copywriter with a vast amount of London agency experience, Jacqui works with clients across all sectors, at the macro level on marketing and branding, and at the tactical level on content for print, digital and social media.

Jacqui has worked for Saatchi & Saatchi, Young & Rubicam and other household names in advertising and, more recently, for a diverse range of commercial clients as a freelance consultant.

Jacqui holds a BSc in life sciences, a Post-Grad in clinical nutrition and is a qualified dietitian, talented promotional writer, author and natural communicator. She has also worked as a sales rep and tutor, and can be relied upon to deliver clever, creative and measurable solutions to communications challenges.

Michael is an experienced journalist and copywriter specialising in the construction, engineering and emerging technology sectors. He has worked for a number of publications including construction news bible, Building Magazine, design publications OnOffice, IDFX Magazine and FX Magazine, and Urban Air Mobility News. Prior to this, Michael spent five years working in PR in New York City.  

In his downtime, Michael enjoys performing songs. 

Emma is a marketing, PR and copywriting professional with a passion for blending science and technology with marketing communications. In addition to marketing campaign design and delivery, her skills include copywriting, proposition development, media relations and product management.

Skilled at blending strategic marketing theory with strong tactical application, Emma’s expertise spans a wide range of industry sectors, including engineering, construction, manufacturing, renewable energy and wastewater treatment. Her work has featured in a wide range of publications, from papers for professional peer-reviewed journals to business columns, blogs and opinion pieces.

She has held senior client and agency marketing management roles within leading global organisations such as EON and Experian. 

Emma is a qualified Chartered Institute of Marketing (CIM) professional with a Molecular Cell Biology degree from the University of Nottingham and a Postgraduate Science teaching qualification from the University of Cambridge.

Benedict is Creative Producer and Digital Campaigns Manager at Copestone, managing digital media for Copestone and our clients. With a background in arts festival management and production, Benedict is skilled at supporting both live and pre-recorded productions and events. 

Benedict has successfully managed social media campaigns to engage audiences, expand reach, and drive sales on theatre productions and arts events across the UK.  

Benedict holds a BA in Experimental Arts and Performance from The Royal Central School of Speech and Drama in London.  

Salman is a Google-certified marketer with international agency experience in digital marketing, copywriting and social media. Sal brings years of advertising copywriting, data research and SEO expertise across tech, business and investment sectors, with strong B2B and B2C credentials backed by ActionCoach training.

Salman holds a BA in English Language and Literature from the University of London.